Within the lead as much as the iconic Pink Test, the McGrath Basis is asking on Australia to assist preserve the ‘pink’ within the Pink Take a look at by shopping for digital Pink seats to assist elevate $1 million to fund McGrath Breast Care Nurses. Unveiled on Tuesday, the digital Pink Seats marketing campaign has been developed in response to a reduced crowd at the SCG. Cricket Australia (CA), in an official launch, mentioned that by buying digital Pink Seats, individuals proper throughout Australia can become involved within the Pink Take a look at irrespective of the place they’re, “both on the floor or watching from dwelling.”
“With breast most cancers now essentially the most generally identified most cancers in Australia1, each digital Pink Seat offered will assist the McGrath Basis in direction of the purpose of funding seven McGrath Breast Care Nurses, who will assist 700 Australian households going by means of breast most cancers,” Cricket Australia mentioned.
Glenn McGrath, co-founder and president of McGrath Basis, is asking individuals from throughout Australia to point out their assist for individuals with breast most cancers by shopping for digital Pink Seats.
“The Pink Take a look at has change into a nationwide phenomenon and we at all times sit up for seeing individuals pinking up with our bandanas to assist bathe the SCG in pink as a symbolic present of assist for these experiencing breast most cancers and elevating much-needed funds for the McGrath Basis. However the actuality is the Pink Take a look at will look a bit of bit totally different this 12 months. There might be much less individuals within the crowd and sadly, we cannot have our much-loved volunteers on the bottom accumulating donations,” McGrath mentioned in a press release.
“We’re hoping individuals will purchase their digital Pink Seats to point out their assist as a result of pink is greater than only a color — it is the vitality, the hope and the assist that comes from going pink that makes a distinction to individuals with breast most cancers. By shopping for digital Pink Seats, not solely will you be serving to to maintain the ‘pink’ within the Pink Take a look at, you may even be exhibiting your assist for these households experiencing breast most cancers. It is a easy, straightforward approach everybody can become involved, whether or not they’re on the SCG or watching from dwelling,” he added.
Recognised as one of many greatest charitable sporting occasions on the planet during the last 13 years, the Pink Take a look at partnership between the McGrath Basis, Cricket Australia and the SCG Belief symbolises one of the best within the sport coming collectively to make a distinction to these dwelling with breast most cancers.
Holly Masters, McGrath Basis CEO, reiterated the vital work of McGrath Breast Care Nurses and why the Pink Take a look at stays a essential fundraising alternative for the McGrath Basis.
“Many individuals do not realise it prices us over $14 million per 12 months to fund our community of 154 McGrath Breast Care Nurses, so the cash raised from the Pink Take a look at is integral to assist us preserve offering assist to these 55 Australians identified with breast most cancers daily. Our McGrath Breast Care Nurses have continued to play an important function in supporting households experiencing breast most cancers on this final 12 months, significantly as they assist sufferers navigate the extra challenges of COVID-19,” she mentioned.
“We’re so grateful for the continued assist of the cricket group, Cricket Australia and the SCG and we hope everybody will become involved and assist preserve the ‘pink’ within the Pink Take a look at by shopping for their digital Pink Seats from pinktest.com.au,” Holly added.
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